Three Cool Clothing Brands

This summer, I find myself mostly attracted to clothes in pretty colours and bold prints. My closet lacks colour so I am looking to introduce a couple of bold pieces. Sometimes one can randomly get bored of their closet or hair, and then take a drastic step to change that but end up regretting it after finding out it was just a phase. I too was wondering if this attraction was just a phase, but browsing through the clothes of the following three brands, I know these will fit well in my plan to be buying clothes that can last me for years.


AH/OK

AH/OK is an independent brand created by Claudia Carieri and Francesca Errani, designer duo based between Milan and Camo. I love their colour combination, contemporary prints, and use of high quality materials that sure would last for years.

The designers make the prints with their hands. This one made from light weight cotton looks perfect for summer, don’t you agree?

This olive green kimono made from silk is so chic. The brand also makes beautiful scarfs, silk jackets and sarongs.

Heinui

“Heinui is the project of French fashion designer Claire Pignot. The label produces charmingly quirky feminine clothes that read effortless, easy-to-wear and quietly sophisticated, subtly mixing hight-end materials with timeless, casual silhouettes.”

How gorgeous is the colour of this jumpsuit?

All they clothes are so pretty, and looking at their look book photos, I want to look dress like this all summer (including the bright eyeshadow).

Whit

“Whitney, founder of Whit, believes everyone is creative, and celebrate individual style with colour, print and a sense of humor. Her clean shapes are energized by playful details, achieving an aesthetic that is both feminine and modern. Inspired by the kaleidoscope of New York City, Whitney seeks to advance a positive outlook and inspire a artful lifestyle.”

How lovely is this orange grove print dress! This would be a perfect vacation dress, don’t you think?

You can purchase their clothes directly from their website, Shopbop or Anthropology.

All photos from brand’s respective websites.